lemmid.nl / Background / Agentic Automation
Agentic Automation
When ChatGPT appeared at the end of 2022, the question at Lemmid was not whether this was serious tooling, but where it fitted in the platform. By May 2023, mere months later, the first AI-generated code was running in production: an image-processing component of the Lemmid Manager, rewritten with GPT-4 into robust Debian GNU/Linux tooling. The write-up is on willem.com (May 2023).
Understand first, build second
That same autumn Lemmid taught a mixed group how to work with it: not a text vending machine but an exchange with a digital assistant, your own hand staying visible (October 2023). When 'vibe coding' took the world by storm, Lemmid explored its power and its dangers in experiments of its own: those who steer, test and refine learn faster; and to keep learning and renewing is what makes Lemmid (April 2025).
That learning does not stop. In 2026 the agents got eyes: they look at their own work, on large screens and small, and correct course before a human looks at it. That makes the loop of trying, failing and improving a good deal shorter (April 2026).
Getting in lane for the agentic web
In July 2025 Lemmid wrote down where this is heading: a web where machines talk to machines on people's behalf. Sites need to speak the language of computers for that: semantic structure, schema.org, machine-readable formats. That piece (July 2025) has been the guideline since: think agentic first, then build.
A year later Lemmid counts what was predicted back then. Lemmid Count, the platform's statistics, reads the server logs and shows the AI agents reading a site right beside the human visitors. Other packages do not see them; Lemmid puts them in every customer's overview (July 2026).
From insight to product
By early 2026 it was running in production for customers: websites with an auto pilot, keeping themselves current with scheduling, feeds and AI that summarises, translates and rearranges (January 2026). March brought an experiment that went further still: an autonomous observer publishing on its own, every day (March 2026). That same month a site without an editorial staff reached second place in Google and the phone rang; the balance after a month with zero staff is on willem.com (March 2026).
In June the approach proved itself in breadth: six websites live in ten days on a new publisher of the platform, because agents did the dull work and the attention could go to the real work (June 2026). And today an agent reads the journals every night and keeps well over fifteen thousand pages current; see that showcase.
Own machines, own models
All of this runs on Lemmid's own machines: several of them, purpose-configured with Debian GNU/Linux, running its own language models on powerful hardware of its own. A deliberate choice: content never leaves those machines, costs stay predictable, and Lemmid understands every layer of the stack itself. No rented room in someone else's cloud, but craftsmanship down to the metal.
In the summer of 2026 that came together in one brain: the machine in the own homelab where files and agents live, with the other machines around it. The lesson of that month was not new hardware, but that existing gear has stretch: innovation is software (August 2026).
The pattern has been the same throughout: try first, understand, and only then put it in the product. That is how agentic automation grows at Lemmid, not as a layer on top but as a building block among the others. The pace shows it: one day now holds what used to take twenty, and that is exactly why the human in the loop stays the measure (September 2026).
Timeline
The pieces on willem.com this story rests on, by date.
- May 2023 · Using AI to generate code: the first AI-generated code in production.
- October 2023 · Giving AI training: a mixed group learns to work with a digital assistant.
- April 2025 · Vibe coding: power and danger, explored in experiments of our own.
- July 2025 · The agentic web: machines talking to machines on people's behalf; the guideline since.
- January 2026 · Websites with auto pilot: sites that keep themselves current, in production for customers.
- March 2026 · It observes: an autonomous observer publishing every day.
- March 2026 · Zero staff: the site without a newsroom at second place in Google.
- April 2026 · Rapid iteration in agentic loops: agents that see their own work.
- June 2026 · Six websites in ten days: a new publisher, six sites live.
- July 2026 · Counting agentic traffic: Lemmid Count shows the agents reading your site.
- August 2026 · Innovation is software: one brain in the own homelab.
- September 2026 · Twenty times faster: the pace, and the human in the loop.
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